Rune Glifberg Left Etnies Shoes For Converse

NORTH ANDOVER, MA. (Jan. 26, 2009) — Converse Skateboarding is proud to announce Rune Glifberg as the newest pro on the growing team of Converse skate ambassadors.

“Rune Glifberg is one of the most respected, versatile skateboarders around and will make a great addition to the diverse Converse skate roster,” said Steve Luther, Brand Manager for Converse Skate. “Glifberg’s addition comes on the heels of the newly formed skate ambassador team consisting of pros Raymond Molinar, Anthony Pappalardo, Ethan Fowler, Nick Trapasso and Sammy Baca.”

In addition to having one of the most consistent, well-liked skating styles in the industry, Glifberg’s name is one of the most recognized in skateboarding across the board. Having been a playable skater in 5 different versions of the popular video game “Tony’s
Hawk’s Pro Skater!” has contributed to Rune’s popularity, while his ability to dominate in nearly every skate contest he enters keeps him at the top of score sheets and in the public eye. In 2008 alone, Rune finished in 1st place at the Quicksilver Bowlriders contest, the Pro-Tech Pool Party, Los Angeles and the X-Games Los Angeles.

Glifberg’s non-stop contest schedule keeps him busy traveling the globe, and he’s currently filming for his part in Flip’s upcoming video “Extremely Sorry.” 2009 is certain to confirm Rune Glifberg as one of skateboarding’s top professionals, this year and beyond. In addition to his new partnership with Converse, Glifberg also has ties to some of the most revered brands in skateboarding.

About Converse
Converse Inc., based in N. Andover, Massachusetts, is a wholly owned subsidiary of Nike, Inc. Established in 1908, the Converse brand has built a reputation as “America’s Original Sports Company”™ and has been associated with a rich heritage of legendary shoes such as the Chuck Taylor® All Star® shoe, the Jack Purcell® shoe and the One
Star® shoe. Today, Converse offers a diverse portfolio including premium lifestyle men’s and women’s footwear and apparel. Converse product is sold globally by retailers in over 160 countries and through 25 company-owned retail locations in the U.S. For more information, visit Converse on the web at www.converse.com.